ABOUT CG EQUESTRIAN BUSINESS CONSULTANCY

Welcome to CG Equestrian Business Consultancy, where expertise meets passion in the heart of the equestrian world. Led by Claire Galer, a seasoned professional with over 30 years of experience in the UK, European, and International Equestrian Markets, our consultancy is dedicated to driving success in the “Equestrian Business Sector”.

Our Founder: Claire Galer

Claire Galer, a dynamic and ambitious senior management executive, is the visionary behind CG Equestrian Business Consultancy. With a distinguished career that spans over three decades, Claire has established herself as a leading figure in the equestrian industry. Her journey began with a BSc (Hons) in Equine Science, specializing in Equine Veterinary Science, Anatomy and Physiology, Nutrition, and Equine and Human Sports Therapy in the 1990’s. This robust academic foundation, together with her professional qualifications has been the cornerstone of her professional success.

Claire’s expertise is unparalleled in the realms of equestrian business management, brand development, sales, and marketing. Her comprehensive experience includes senior roles in major equestrian brands, (Dodson & Horrell Ltd, Bayer Plc, Downs House Equine Ltd, EQ~Wise, Peasebrook Equine Clinic Ltd, Derriere Equestrian Ltd, Saddlery Brands International Ltd, Arena Saddles, Bates Saddles, Wintec Saddles) where she has led teams to achieve significant growth and success across the UK, Europe, USA, UAE, and Australia. Claire’s ability to navigate the complexities of the global equestrian market, combined with her innovative approach to business strategy, has earned her a reputation as a trusted and respected leader in the industry.

Claire's extensive network and professional relationships within the global equestrian industry encompass a broad range of stakeholders, including manufacturers and producers, brand owners to wholesalers and distributors. As well as equestrian retailers, sales managers, sales agents, consumers, and key sector influencers, her unique contact portfolio spans both B2B and B2C channels, enabling her to facilitate valuable introductions that enhance business development.

With a focus on strategy planning and market penetration, Claire's expertise ensures businesses gain the insights and connections necessary to thrive in the competitive equestrian landscape.

OUR APPROACH

At CG Equestrian Business Consultancy, we believe in a tailored approach to business growth. Our consultancy services are designed to meet the unique needs of each client, whether you are looking to expand your market reach, develop a new brand, or streamline your business operations.

We offer a comprehensive range of services, including:

  • Strategic Business Planning: We help you develop and implement robust business strategies that align with your long-term goals.

  • Sales and Marketing Expertise: With extensive experience in equestrian fashion, animal health, and veterinary pharmaceuticals, we provide targeted sales and marketing solutions that drive results.

  • Brand Development: From concept to market, we guide you through every step of the brand development process, ensuring your brand stands out in a competitive industry.

  • International Trade and Exporting: Leveraging Claire’s experience as an award-winning exporter, we assist businesses in navigating the complexities of international trade, ensuring compliance and maximizing growth opportunities.

CG Equestrian Business Consultancy Services

  • Business Consultancy Services: Full business support and management, tailored advice to help your business navigate challenges, seize opportunities, and achieve long-term success.

  • SLT and Board Support: Advisory services for Senior Leadership Teams and Non-Executive Board work.

  • Sales and Marketing: Strategic development, planning, and implementation to drive sales growth and market impact. PR and marketing strategic planning. Sales program development, implementation and management.

  • Strategic Consultancy: Comprehensive evaluations to guide your business in its future direction, leveraging industry expertise to assess opportunities and risks.

  • Financial Review: In-depth analysis of your financial goals, profitability, and success metrics, including budgeting, forecasting, and strategic implementation.

  • Global Export Specialist Project Management: Expertise in managing export projects across the UK, EMEA, and USA, including post-BREXIT logistics.

  • Market Insights: Expert analysis of the UK, EMEA and USA equestrian markets, offering detailed reports on current economic positions, future forecasts, and strategic market penetration plans.

  • Brand Growth Specialist: Strategies to drive brand recognition, market presence, and growth.

  • Individual/Team Development/Sales Team Management: Assess and enhance team performance and individual capabilities.

  • Change Management Projects: Expert guidance through transitions and transformations to ensure smooth, effective change.

  • Operations and Efficiency Boost: Process reviews and growth strategies to enhance operational efficiency.

  • Project Management: Management of events B2B and B2C, market research projects, new product development and launch strategies.

  • Keynote Speaker, Presenting Specialist: Inspiring and informative presentations tailored to your audience.

  • Specialist Recruitment: Expertise in candidate research and recruiting key roles within the equestrian industry.

  • Mentorship Programs: Personalized mentoring to develop leadership skills and business acumen.

ACHIEVEMENTS

Claire Galer’s contributions to the equestrian industry have been recognized with numerous awards and accolades, reflecting her commitment to excellence and innovation. Some of her notable achievements include:

  • RGN Training 1991 - 1994

  • BSc(Hons) Equine Science 1994 - 1997

  • Dodson & Horrell Ltd Employment 1996 - 1999

  • Bayer PLC Employment 1999 - 2002

  • Post Graduate Diploma ESMT 2004

  • Post Graduate Diploma HSM 2004

  • Qualified Equine Paraprofessional ESMT 2004

  • EQ~Wise 2002 - 2017

  • ESMA Chairman 2011 – 2013

  • MAST Chairman 2011 - 2014

  • Peasebrook Equine Clinic Ltd 2006 - Present

  • Founder Derriere Equestrian Ltd 2014

  • SPOGA Innovation Award Silver 2014

  • BETA Social Media Award Finalist 2015

  • FedEx Small Business of the Year Winner 2015

  • HFD & Worcester Chamber of Commerce 2015

  • Inspirational Speaker – Women in Business

  • BETA Export Award Finalists 2016

  • BETA Social Media Award Finalist 2016

  • UKTI Exporting Is Great Video Series – Your Export Journey 2016

  • AI Business Excellence Awards Winner 2017

  • Rural Business Awards Winner 2017

  • Best Clothing Fashion Brand 2017

  • Best Specialist Underwear Brand - Southern Enterprise Awards 2021

  • Rural Business Awards Ambassador & Judge 2018 – 2022

  • Founding CEO of International Award-Winning Equestrian Brand

  • Head of European Sales & Marketing Saddlery Brands International Ltd 2018 - 2024

  • Head of EMEA Sales & Marketing Saddlery brands International Ltd 2018 - 2024

  • Arena Saddles, Bates Saddles, Wintec Saddles 2018 - 2024

  • CG Equestrian Business Consultancy 2024 - Present

Claire has also served as a judge and ambassador for the Rural Business Awards, has held the position of Chairman of ESMA and MAST and is a sought-after inspirational speaker.

Contact Us

We invite you to connect with us to explore how we can support your business journey. Together, we can create a strategy that drives success and sets your business apart in the equestrian world.